What Swag Do You Give Out At a Conference?

Conferences provide invaluable opportunities for companies to connect with prospects and improve their brand visibility. However, companies need to do more than set up a table, schedule meetings, and talk with anyone that walks by your booth. They need to find a way to stand out in a sea of conference attendees and strive to make an impression that lasts longer than the conference itself.

That's where conference swag comes in.

The best trade show giveaways are useful items that conference attendees can't wait to take home with them. They are marketing giveaways that maximize your brand visibility and ensure your brand gets noticed in and outside of the conference building.

We're here to walk you through the benefits of trade show swag and help you find innovative solutions that complement your marketing efforts.

Let's dive in:

The Benefits of Swag Items For Events

Swag items are one of the most powerful ways to stand out from competitors and leave a lasting impression on prospects.

Here are some of the benefits of investing in high-quality event giveaways:

• ● Make Connections With Prospects: Events can be overwhelming for attendees. There's a ton to see, people to talk to, and experiences to have in a short amount of time. With event swag items, you can ensure you leave a lasting impression on every person you connect with.
• ● Attract Attendees to Your Table: Let's face it - we all love free stuff! If you're giving out event promotional items and goodies at your table, attendees will feel more inclined to stop by and learn more about your company.
• ● Increase Brand Awareness: Items like tote bags, backpacks, water bottles, and lanyards can help you maximize brand exposure throughout your event. This will also help you bring more attendees to your table and will help you spark conversations with prospects.
• ● Innovative Alternative to Handouts: Handouts and business cards will likely end in the trash. While they're a cheaper alternative to event giveaways, they are less likely to impress your audience. With event swag, you can feel confident that your customers will remember you over your competitors.

The Top 10 Conference Swag Giveaways

1. Lanyards

Lanyards are versatile items with fun branding capabilities. You can hand them out to event attendees so they can use them with their badges or invest in a high-end option they can eventually use with their set of house or car keys at home.

• ● Choose from nine different fun and vibrant colors
• ● Price includes one-color, one-location imprint
• ● Quick turnaround time with a three-day rush available

2. Drawstring Bags

Sporty and useful. Drawstring bags are great because they're a low-cost marketing giveaway that appeals to a large audience. After the conference, you can feel sure attendees will use the bag on hikes, trips to the park, and days at the gym.

• ● Available in four colors: Black, Green, Blue, and Red
• ● Features a large main compartment and a zippered front pocket
• ● Option to silkscreen or heat transfer your logo or design

3. Pens

You can never have enough pens. Pens come in a variety of colors, styles, and materials. If you're looking for a high-end promotional giveaway, you can raffle off your table or a low-cost marketing giveaway for every client you connect with. You'll find a solution that expertly completes your brand's colors and messaging.

• ● Choose from over 24 different colors
• ● Option to pair with matching gel inks
• ● Features a soft touch surface and fine point gel tip

4. Tote Bags

Tote bags are great for every occasion during and outside of the conference. When you hand out totes as your conference swag item of choice, you can be confident that you'll maximize your brand exposure during the event and in your community. Totes are also available at low minimum quantities and have a variety of decoration capabilities.

• ● Option to silkscreen, light heat transfer, or heat transfer your design
• ● Low-minimum quantity and fast turnaround time
• ● Made with a heavy 10 oz. cotton material

5. Water Bottles

Branded water bottles are a great way to keep event attendees hydrated and happy throughout the event. This eco-friendly alternative to single-use plastic will be used and appreciated during and after the event. You can raffle off a high-end option or choose a cost-effective plastic water bottle.

• ● Choose from eight different colors
• ● It comes with a split ring
• ● Features a spill-resistant lid

6. Branded Journals

Journals are the perfect event giveaway for work professionals. Conference attendees will be sure to use the journals to jot down notes during sessions, take down emails, or write down ideas that come to mind they want to remember.

• ● Choose from four stylish color combinations
• ● Option to silkscreen or deboss your logo
• ● Features 80 pages of lined notebook paper

7. Coffee Mugs

Get your brand noticed before noon with custom mugs or tumblers. This is the perfect conference swag idea that features a variety of decoration capabilities, colors, and styles to choose from. After the conference, attendees will take the coffee mugs to their offices, maximizing your brand's reach.

• ● Three trendy colors to choose from
• ● Features a gloss body and a nature-baked bottom
• ● Microwavable safe

8. Webcam Covers

Webcam covers are designed to give you privacy and peace of mind. This is a low-cost conference giveaway great for simple logos and design. After the conference, attendees will put the webcam cover on their laptops and be reminded of your brand when they're working - ensuring your brand is always top of mind.

• ● Sleek, stylish, and easy to use
• ● It comes in black, blue, and white
• ● Pricing includes a one-color, one-location imprint size

9. Sunglasses

Low-cost and great for summer. Branded sunglasses are a fun marketing giveaway that appeals to a larger target audience. You have the option to choose from a variety of colors and styles while having fun with your branding capabilities.

• ● Choose from eight different playful color options
• ● Provides 100% UVA and UVB protection
• ● Stylish two-tone matte finish

10. Branded Stickers

Maximize your reach at a cost that can't be beaten with custom stickers. Stickers are a fun swag item for events that you can hand out to every attendee that comes by your table. If you don't hand out all of the branded stickers you create before the end of the event, you can bring them back to the office and use them as marketing giveaways.

• ● Choose any custom shape within the 2" x 2" area
• ● Quick turnaround time
• ● Low-minimum quantities

Explore The Best Conference Swag From Bagmasters

Let's face it - you can't deny the value of promotional giveaways. These items are designed to leave a lasting impression on every prospect and client you connect with throughout the event. When they go to the office the next day, that branded bag, water bottle, or journal will be there with you.

At Bagmasters, we're the experts in swag items for events. We're here to help you discover the best trade show swag ideas to ensure you maximize your brand visibility and gain the recognition you deserve throughout the experience.

Explore our selection of trade show giveaways today to get started.