On the hunt for a fun and exciting promotional product that appeals to a larger audience? Consider branded coolers. Coolers are handy items that are great for picnics, trips to the beach, hikes, and BBQs. They are a must-have everyone needs to have around the house and are hardly thrown away. This means your brand can use promotional coolers to gain authentic brand exposure, build customer loyalty, and increase the longevity of your marketing efforts.
Interested in adding promotional coolers to your marketing budget in 2023? We put together a guide to help you discover the top coolers on the market and learn more about the benefits.
Here's everything you need to know:
Popular uses of Custom Branded Cooler
Client Gifts
Promotional coolers have a high perceived value. This means they will leave a lasting impression on your high-paying clients and are a great way to say thank you for your business. When you thank them after a big meeting with a custom-branded cooler, you can feel confident that they will use the item and the item with them for years to come.
Pro Tip: Fill the cooler with snacks, drinks, and other small promotional items for a complete gift!
Event Raffle Items
If you’re looking for a popular item for a raffle, you can’t go wrong with branded coolers. If you choose a name brand everyone is familiar with, it will excite the crowd and encourage them to participate in the raffle. Branded coolers raffle items are perfect for outdoor events, golfing tournaments, and charity 5Ks.
Employee Gifts
Don't forget- your employees love branded goodies, too! Promotional coolers make great gifts and welcome kit items for employees. When they are getting ready for trips to the beach, park, or out on a hike: Your branded cooler will be by their side everywhere they go. Consider gifting your team branded coolers for the holidays, the company retreat, or as a welcome gift for new hires.
The Benefits of Promotional Coolers
High Perceived Value
Most popular coolers are made with high-quality material built to last. Choosing branded coolers ensures you leave a long-lasting impression on your customers, prospects, and employees. You also have the option to choose from a wide variety of options that are available at different price points.
Unique and Different
It’s not every day that individuals receive a branded cooler. These promotional products are unique, fun, and different. This means you don’t need to worry about competitors giving away the same items as client gifts, raffle items, or anything in-between. This will also ensure that your customers or employees will hold onto the cooler longer than other traditional promotional products.
Encourage Worklife Balance
Some coolers are designed specifically for fun on the weekends. With a 12 or 24-can cooler, you’ll show your customers and clients that you value the work-life balance and want them to enjoy themselves when they aren't clocked in from 9-5. It’s also a great way to gain authentic brand exposure on the weekends. Everywhere they go, your brand will be close behind!
Budget Friendly
Branded coolers don’t have to break the bank. There are a variety of low-cost coolers to choose from if you’re looking for a unique giveaway item or accommodating a large group. Whether you only have a budget of $2 or $50 per unit- there are corporate coolers for you!
Coolers by Category
Lunch Coolers
- ● Great for employee appreciation gifts, event giveaways, and clients
- ● Many high-end and low-cost solutions to choose from
- ● Comes in a variety of styles, looks, and colors
- ● Our favorite lunch cooler: Custom Thermo Snack Sack
Cooler Bags
- ● Great summertime giveaway or raffle item
- ● Perfect for outdoor festivities, charity events, and gifts
- ● Option to keep things simple with a one-color one-location imprint or explore a sublimated full-color design
- ● Cost-effect with a great return on investment
- ● Our favorite cooler bag: Sublimated Klutch Neoprene Lunch Bag
Picnic Coolers
- ● Practical and appeals to a large audience
- ● Comes in a variety of sizes and styles
- ● Great for outdoor adventures and long weekends at the park or beach
- ● A suite of branding capabilities to utilize
- ● Our favorite picnic cooler: Road Trip Cooler
12 Can Coolers
- ● Holds up to 12 cans
- ● Many options come with several different zip-up compartments
- ● Perfect for tailgating, beach parties, and pool parties
- ● Choose from a backpack style or an over-the-shoulder style
- ● Our favorite 12-can cooler: Custom Printed Nbn Mayfair 12-Can Cooler
Top Brands for Custom Coolers
Arctic Zone
- ● Well made with a high-end look and feel
- ● Options at every price point range from $6 - $80 per unit
- ● Choose from a range of insulated products
- ● Our favorite Arctic Zone cooler: Arctic Zone 24 Can Ice Wall Cooler
Igloo
- ● Opportunity to pair your logo with a well-known and loved brand
- ● Choose from a variety of soft-shell and hard-shell coolers
- ● Great for employee holiday gifts or client appreciation gifts
- ● Some coolers are made in the USA and/or come with a warranty
- ● Our favorite Igloo cooler: Custom Printed Igloo Playmate Pal
OGIO
- ● Made with a durable, high-quality material that will last a few years or more
- ● Simple branding that won’t compete with your logo or imprint
- ● Choose from options that range from $20-$100 per unit
- ● Our favorite OGIO cooler: Ogio Rolling Cooler
The Most Popular Branded Coolers
Field & Co. Campster 12 Bottle Craft Cooler
- ● Retro look with modern features ● Made with a wool polyester material and comes in two different colors ● Pricing starts as low as $26.86
- ● Low minimum quantities
Crosshatch Non-Woven Cooler Bag
- ● Made of 80 Gram Non-Woven, Coated Water-Resistant Polypropylene
- ● Comes in four different colors: Lime green, grey, black, and blue
- ● Low minimum quantity starting at 100 pieces
- ● Option to silkscreen or heat transfer your logo
- ● A cost-effective promotional cooler that starts as low as $2.83
- ● Comes in over six different fun colors to pair your branding with
- ● Large front pocket with a large zipper compartment
- ● Contains foil Laminated PE Foam Insulation
Wave Design Non-Woven Cooler Lunch Bag
Explore Branded Coolers From Bagmasters
If you’re looking for a fun and exciting new promotional item, you can’t go wrong with promotional coolers. The high-end look ensures these items will be a crowd favorite with whatever audience you have. Once your employees or customers see your logo on the front, they’ll want to get their hands on their own.
At Bagmasters, we have an extensive collection of high-end and name-brand coolers ready for you to brand. Whether you have a big event coming up or you're looking for a fun gift idea for a client - we have you covered.
